Performance of Top Free-to-Play Games in the Middle East, Q2 2025

In the second quarter of 2025, the Middle East saw significant engagement with top free-to-play games across a unified platform, encompassing both iOS and Android. Here's a closer look at the performance of these popular titles based on data from Sensor Tower.

PUBG MOBILE by Tencent Mobile International Limited demonstrated fluctuating trends. Weekly revenue started at around $2.1M in early April, declining to approximately $1.3M by mid-May, before experiencing a slight rebound, closing the quarter at about $1.1M. Weekly downloads remained relatively stable, peaking at 116K in the final week of June. Active users, however, showed a slight decline from 2.3M to around 2M.

Roblox from Roblox Corporation saw a steady increase in weekly revenue, culminating at over $400K by the end of June. Downloads mirrored this growth, beginning at 150K and rising to 247K. Active users also expanded significantly, reaching 6.4M by the quarter's end.

Subway Surfers by Sybo Games ApS maintained a consistent download trend, with a notable peak at 155K in late June. Revenue was modest, with a notable spike to $7.7K in early June. Active users showed variability, ending the quarter at approximately 2.6M.

Free Fire x NARUTO SHIPPUDEN from GARENA INTERNATIONAL I PRIVATE LIMITED experienced a robust finish, with revenue jumping to $240K by late June. Downloads increased steadily, reaching 126K. Active users, however, saw a decline from 1.8M to 1.5M.

Finally, EA SPORTS FC™ Mobile Soccer from Electronic Arts had a revenue peak of $213K in early June. Downloads fluctuated slightly, averaging around 65K. Active users remained relatively stable, closing the quarter at 1.5M.

These insights highlight the dynamic nature of the gaming landscape in the Middle East during Q2 2025. For more detailed analytics and insights, visit Sensor Tower.